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Sunday, November 7, 2010

Get Started - Find A Niche And Make Some Money

The hardest thing to do in affiliate marketing, as with almost any other worthwhile endeavor, is to get started. Once you have gathered enough momentum, success is almost a sure thing. Unfortunately, as it is with exercising, most people who try to get started stop before they build up any real momentum.
When you break it down into its component parts, affiliate marketing is really just finding a niche, finding a product people want to buy in that niche, and helping the people who want it to find it. It really is as simple as that, but in practice it may not be easy, which is why so many people fail.
So, how can you really get started? Start by looking for the right niche. To do this, you really need to start out with the right mindset. In this case, the "niche" you are looking for should really be defined as a hungry crowd. That is, you are really looking for a group of people with an urgent desire or need.
As an example, someone with a toothache has an urgent desire. He wants the pain to go away, and he wants it to happen now. If you have the solution to his problem, or at least if you can help him find it, he will definitely be happy. More on that in a minute.
Once you've identified this niche, or group of people with an urgent need, it is time to figure out what it is this group really wants. Sometimes it may seem obvious to you what they want, and other times you may need to dig deeper to find this information.
Continuing with our example, we know he wants pain relief. A toothache hurts all the time, can keep you from sleeping and eating, and can basically make you miserable. So, we can be pretty sure that he doesn't want to read a book about preventing toothaches. It's too late for that, he already has one, so now he just wants something to make the pain stop.
In this case, he may want an ointment or something he can put on the tooth, or some kind of medicine he can take to ease the pain. If you're selling to him online, even with express shipping, these physical products will probably come too late for him. Even if it's 2 AM, it would be faster to go to the store in the morning.
However, if you have information about an old folk remedy, something he can make from products commonly found in homes everywhere, now you may be on to something. If you are an affiliate for someone selling this remedy information, you may have a winner. He gets relief, you get a sale.
Look back through the example. Can you see how we simply identified a niche, found the right product, and matched it with the people? While the actual steps to get there may be a little more complicated than this, it will always be these basic steps you need to follow. As far as getting started, going all the way through to the end once is only the beginning.
Again, as it is with exercise, if you only do it once, it won't do much good. Getting started, as it is meant here, is to get to a point where you've built up some momentum. When you first start exercising, you don't go out and run a marathon, but after several months of training you will certainly be going much further than when you started, and that momentum will help you to successfully reach your goals.
One of the most common sticking points for beginners is finding new niches. How can you continue to identify new groups of people who have an urgent desire that needs to be filled? One great way is to subscribe to a service that can introduce you to new niches on a regular basis.
InstaCash Keywords is one such service. They will provide you with a new niche market every day, and even give you some long-tail keywords to target so people can more easily find your promotions. You'll even get some market analysis so you can better understand what this group is actually looking for. Check it out today at http://www.instacashkeywords.org.

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